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Volvo Cars Sponsors "The 2002 Business Exchange: Tour For Success"

Volvo Cars Of North America Sponsors "The 2002 Business Exchange: "Tour For Success"



Keynoter Earvin "Magic" Johnson Shares Success Story On 12-City Tour


IRVINE, Ca., May 22, 2002 - Successful entrepreneur Earvin "Magic" Johnson has joined forces with the Global Diversity Group, Inc. and Volvo Cars of North America to bring The 2002 Business Exchange: Tour For Success for emerging minority entrepreneurs and small business owners. The one-day free business-seminar event will take place in 12 cities between May and November.


The goal of The 2002 Business Exchange is to provide minority entrepreneurs a series of free interactive seminars and panel discussions on key business topics that offer real solutions for business capital, contracts and technology. Each panel discussion will be conducted by a team of local entrepreneurs who have conquered issues many minority businesses face and executives, who can provide insight and opportunities for business expansion. Seminar topics include: Strategic Dollars & Sense: Financial Planning for Entrepreneurs; Securing Finance; Technology Tips; Business Basics and Partnering with Corporate America.


In addition to the seminars, guests will have an opportunity to attend a networking reception that will feature a business-marketing showcase to preview products and services to increase business productivity and profitability. The events will culminate with a general session featuring Mr. Johnson who will share how he mastered the business arena as a minority entrepreneur.


"We want to provide minorities with business solutions and increased knowledge to help them prepare for the challenges of the new economy and lead them to success," says Melodie Cunningham, president of Global Diversity Group, Inc. and event producer. "The event offers participants with invaluable information that they can easily utilize to launch, grow and manage their businesses."


In keeping with the entrepreneurial spirit, Global Diversity will present the Global Diversity Success Award - "Entrepreneur of the Year." The Event is sponsored nationally by Volvo Cars of North America, LLC.


"The 'Tour For Success' provides Volvo with a great opportunity to strength relationships within communities that are very important to us," says Greg Dixon, Volvo Cars' Consumer Relations Marketing Manager. "However, Volvo's involvement not only creates an awareness of our products, but helps to meet the needs of diverse consumer groups," he said.


For seminar schedule, registration and more information on The 2002 Business Exchange: Tour For Success Small Business Seminar, log onto or call 1-888-265-6480.


Launched in January 2002, Global Diversity Group, Inc. is a unique network community that focuses on minorities, interested in a "self-help" approach to expanding business and ideas. Founded by Melody Cunningham, former President of Chapman Network, Inc. and NetNoir, Inc., the company specializes in connecting entrepreneurs, professionals and educators to share business concepts and network through the utilization of various media outlets. The company started its Web site on April 1st, 2002 offering minority businesses a unique portal to exchange information. The Global Diversity Group is headquartered in Columbia, MD.


The Volvo Cars contact for the series of events is:


Greg Dixon


Volvo Cars of North America, LLC.


Manager, Customer Relationship Marketing




Global Diversity Group Business Exchange: 2002 Tour For Success


Tour Schedule


Prince George's County-June 19


The Inn & Conference Center


University of Maryland's University College


3501 University Boulevard East


Adelphi, Maryland 20783


New York-June 20


Millennium Hotel New York Broadway


145 West 44th Street


New York, NY 10036


Detroit-July 29


Atheneum Suite Hotels


400 Monroe Ave -Suite 830


Detroit, MI 48226


Chicago-July 30


Chicago Hilton and Towers


720 South Michigan Avenue


Chicago, Illinois 60605


Miami-August 29


Hyatt Regency Miami


At Miami Convention Center


400 SE Second Ave.


Miami, FL 33131


San Francisco-September 18


Hyatt Regency at the Embarcadero Center


5 Embarcadero Center


San Francisco, CA 94111


Charlotte-October 16


Hilton Charlotte & Towers


222 East Third Street


Charlotte, NC 28202


Houston-October 30


Hilton at the University of Houston


University Drive-Entrance


4800 Calhoun


Houston, TX 77204


Washington-November 6


Dream NightClub and Restaurant


Okie Street


Washington, D.C.

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