(Irvine, CA - August 13, 2003) - Every letter is unique, but the same theme runs through them all. People from all walks of life have been writing to Volvo for years to share their stories of how Volvo saved their life in a car accident. The Volvo Saved My Life Club was established in 1990 in order to recognize these people, their faith in Volvo and its dedication to building cars worthy of the title "you saved my life."
Once it's determined that an accident was severe enough that the performance of a Volvo did, indeed help save the lives of the passengers, they become members of the Volvo Saved My Life Club. Volvo's commitment to saving lives is evident with more than 500 members in the club today.
"I am eternally grateful to the engineers at Volvo for making safety a prime concern," writes Charles Longmoor, MD, from Dallas, Texas. Dr Longmoor's highway collision left his vehicle totaled, with only the rear bumper not damaged. He was able to walk away unharmed and ads, "I will be a lifelong driver of Volvo automobiles."
Throughout its history Volvo's safety innovations have lead the automotive industry, from the invention of the three-point safety belt to today's gyroscopic-sensor Roll Stability Control system in the XC90 SUV, Volvo continues to prove safety is its primary concern.
If you believe that a Volvo has helped save your life in an accident, you can contact the Volvo Customer Care Center at firstname.lastname@example.org and tell them you'd like to join the Volvo Saved My Life Club.
Volvo Cars of North America, LLC is part of the Volvo Car Corporation of Göteborg, Sweden. The company provides marketing, sales, parts, service, technology and training support to Volvo automobile retailers in the United States, Canada, Mexico and Puerto Rico.
The 2004 Volvo automobile line includes the award-winning XC90, the sporty S60 sedan, the flagship S80 luxury sedan, versatile V70 wagon and rugged Cross Country, the C70 convertible, and the compact S40 and V40 models.
Visit us on the web at http://volvocars.us/savedmylifeclub for more information and read a sampling of letters written by the members of the Volvo Saved My Life Club. Until then, we end with this heartfelt wish and advice: Drive safely.
James Hope or Dan Johnston
For information on how Volvo Cars process your personal data in relation to Volvo Cars Global Newsroom click here.