Media Kits

Volvo Ocean Race 2011-2012

    The Volvo Ocean Race is one of the most demanding team sporting events in the world. It generates enormous media coverage and offers a unique chance for race partners and sponsors to meet customers without the presence of competitors. From a business point of view it is a goldmine of opportunities.
    Materials and colours that turn your thoughts to the sea. Design details inspired by life on board a boat. Tradition continues when, for the fourth time in its history, Volvo Cars’ Special Vehicles Division launches a specially designed model range with a sail racing theme – the new Volvo Ocean Race edition.

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