Cookies Policy

Volvo Car Group Global Media Newsroom

 

This page describes the policy employed by this website relating to the storage of cookie files on your device. It will describe cookies in general, detail those used by this website, and explain the purpose of each one.      

 

What Are Cookies?

As described on the website About Cookies, a cookie is “a piece of information in the form of a very small text file that is placed on an internet user's hard drive. It is generated by a web page server, which is basically the computer that operates a web site. The information the cookie contains is set by the server and it can be used by that server whenever the user visits the site. A cookie can be thought of as an internet user's identification card, which tell a web site when the user has returned.”      

 

Why Are Cookies Used?

Cookies are used for a variety of reasons, most of which help improve your user experience while browsing this website. For example, the download cart which allows you to download media relies on cookies to operate properly. Cookies are also used to remember your preferences on this site, and are used to gather statistics on the number of users who visit this website.            

 

How Cookies Are Used By This Site

Cookies on this website are used for three primary purposes: to improve your experience, to gather metrics on site visitors, and to allow for social media interactions. The following sections describe each in more details.

 

i) User Experience

This site allows users that are logged in to add media to multiple carts. A cookie is created to keep track of the user’s currently selected cart.

As a convenience the user has the option to use the “Remember me” functionality and have the site remember their login information for future visits. The user’s encrypted login information will be stored in a cookie as part of the “Remember me” feature.

 

ii) Analytics

Analytical cookies are not set directly by this website, but by third-party service providers. They are used to allow us to understand how many visitors browse this site, how long users generally spend on the website, and where in the world users are visiting from. This allows us to better understand how to improve the website for future visitors.

The following is a list of the third-party providers who set cookies in order to deliver the services that they are providing:

 

Google Analytics

 

Google Analytics (http://www.google.com/analytics) stores the information collected by the cookie on servers in the United States. Google may also transfer this information to third parties where required to do so by law, or where such third parties process the information on Google's behalf. Google will not associate your IP address with any other data held by Google.  
Cookie name Expires after Description of cookie
_utma 24 months A Google Analytics cookie which keeps track of the number of times a visitor has been to the site, when their first visit was, and when their last visit occurred.
_utmb 30 Minutes A Google Analytics cookie which creates a timestamp of the exact moment when a visitor enters a site.
_utmc Session A Google Analytics cookie which creates a timestamp of the exact moment when a visitor leaves the site.
_utmz 6 months A Google Analytics cookie which tracks where the visitor came from, what search engine was used, what link was clicked on, what keywords used, and where in the world the site was accessed from.
 

How to reject or delete these cookies: http://www.google.com/intl/en/privacypolicy.html 

 

AddThis

 

AddThis (http://www.addthis.com)collects certain non-personally identifiable information automatically for use on their platform. They enable their publishers to use this information via the platform for analytics purposes.       

How to opt-out from these cookies:  http://www.addthis.com/privacy/opt-out 

 

iii) Social Media

This site is integrated heavily with social media sites such as Facebook, Twitter, YouTube, Flickr, and others. When clicking any of these social media links, or when logging into your personal social media account via links on our site, these third-party sites will often store cookies on your device.

 

Managing Cookies

Internet browsers such as Internet Explorer, Safari, FireFox, or Chrome allow users to manage their cookies. They can set their devices to accept all cookies, to let them know when a cookie has been set, or never to receive cookies.

 

The following links may prove useful:

            Cookie settings in Internet Explorer
            Cookie settings in Firefox
            Cookie settings in Chrome
            Cookie settings in Safari Web and  iOS

 

Please be aware that disabling cookies completely means that certain personalised features will not then be provided to that user and therefore they may not be able to make full use of all of the website’s features.

Managing, deleting or blocking the third-party cookies requires you to visit the websites of these third parties. A useful tool for managing many of these cookies can be located at Your Online Choices. Select your country then select the “Your Ad Choices” link to manage your preferences for several providers.

You can learn more about cookies and how to manage them at AboutCookies.org


 
Detailed List of Cookies & Their Use

The following cookies may be stored on your device when browsing this website.

Cookie name Expires after Description of cookie
activeBundleID   If the user logs in this identifies the user’s currently selected briefcase.
ASP.NET_SessionId Session ASP.NET uses this to store a unique identifier for the user’s session.
Cookieexpireson   Part of the “Remember Me” functionality.
ImpersonatorSessionKey Session Auto-login across multiple applications.
ImpersonatorUserID Session Auto-login across multiple applications.
SessionKey7 Session Used to identify the user’s current session.
vccprlogin   Login email for the “Remember me” functionality.
vccprpassword   Login password for the “Remember me” functionality.
_atuvc 24 months Used for AddThis to make sure the user sees the updated count if they share a page and return to it before the share count cache is updated.
_utma 24 months A Google Analytics cookie which keeps track of the number of times a visitor has been to the site, when their first visit was, and when their last visit occurred.
_utmb 30 Minutes A Google Analytics cookie which creates a timestamp of the exact moment when a visitor enters a site.
_utmc Session A Google Analytics cookie which creates a timestamp of the exact moment when a visitor leaves the site.
_utmz 6 months A Google Analytics cookie which tracks where the visitor came from, what search engine was used, what link was clicked on, what keywords used, and where in the world the site was accessed from.

Cookies Policy

Volvo Cars Newsroom makes use of cookies in order to optimize your user experience on this website. The cookies on the website do not store personal information. For more information, read our Cookies Policy page.