This summer, Volvo Car UK, in partnership with biologist and wildlife presenter Lizzie Daly, travelled to the wild coasts of Shetland to document one of the UK’s most charismatic species, the Orca.
Orca are an endangered species, and the reliance on the goodwill of volunteers to help document and record sightings to gather scientific data on their behaviours and movements is critical in safeguarding their future.
In the film ‘Searching for Orca’, Lizzie goes on an inspiring journey to track a pod of eight Orca, named the 27s, and in so doing, witness the spectacle of these majestic creatures for herself for the first time in home waters. This short film captures not only the beauty of Shetland’s wild side and the power of these Orca, but also shines a light on the people building a detailed and significant picture of the lives of the rare species. There is a strong community of willing citizen scientists, as well as several skilled, dedicated and talented naturalists, wildlife experts and filmmakers who dedicate their lives to monitoring and protecting the Orca. With much needed scientific data on their behaviours and movements, the future protection of these Orca is in good hands.
As a business, Volvo seeks to continually build upon its commitment to supporting a more sustainable future and share expertise across industries through initiatives and partnerships such as this. The brand recently announced a multi-year partnership with the Eden Project to inspire and educate visitors about people’s relationship with the environment and how we can protect the planet to create a safer future.
Humanity’s safety and happiness is linked with the preservation of the natural world, and Lizzie’s work intuitively reminds us how nature and human life is connected.
For more information on Volvo Car UK’s sustainability commitments, please visit: www.volvocars.com/uk/about/our-company/this-is-volvo-cars/sustainability
About Volvo Car Group
Volvo Cars was founded in 1927. Today, it is one of the most well-known and respected car brands in the world, with sales of 661,713 cars in 2020 in about 100 countries. Volvo Cars has been under the ownership of Zhejiang Geely Holding since 2010.
As of December 2020, Volvo Cars employed approximately 40,000 (41,500) full-time employees. Volvo Cars’ head office, product development, marketing and administration functions are mainly located in Gothenburg, Sweden. Volvo Cars’ head office for APAC is located in Shanghai and for Americas in Mahwah, NJ. The company’s main car production plants are located in Gothenburg (Sweden), Ghent (Belgium), South Carolina (US), Chengdu and Daqing (China).
Under its company purpose, Volvo Cars aims to provide customers with the Freedom to Move in a personal, sustainable and safe way. This purpose is reflected in a number of business ambitions: for example, by the middle of this decade it aims for half of its global sales to be fully electric cars, half of its sales to be online and half of its software to be in-house. Volvo Cars is also committed to an ongoing reduction of its carbon footprint, with the ambition to be a climate-neutral company by 2040.
About Lizzie Daly, Wildlife biologist and presenter
Lizzie Daly is a Welsh wildlife biologist, presenter and filmmaker. Lizzie has worked as a presenter on Cbeebies, CBBC, BBC The One Show, BBC Wales, National Geographic, BBC Two, Animal Planet and more.
Lizzie is also very proud to be an academic teaching and outreach fellow at Swansea University and aims to continue to push boundaries when building the bridge between scientific understanding and reaching wider audiences. With a lifelong passion to conserve elephants, Lizzie has always had a research interest in elephant behaviour in order to better understand elephant movements across a changing landscape. She is studying her PhD at Swansea University.
Lizzie is a conservationist with a fierce passion to care for our oceans and protect our wild spaces. She is an ambassador for the Marine Conservation Society, the Jane Goodall Institute UK and an ambassador for the Norwich Science Festival.