Press Releases

    Volvo’s timeless beauty, the Amazon, was introduced to the world for the first time 60 years ago. Named after the female warriors in Greek mythology, it is still one of the most iconic models in Volvo’s history.
    Five historic racing cars and one modern S60 Polestar track car will represent Volvo Cars´ motorsport history at the Techno-Classica expo in Essen, Germany when it opens its doors on 26 March. One of the cars is the PV544 which caught the whole world by surprise in 1965 by winning the Safari Rally with Joginder Singh, “The flying Sikh”, behind the wheel.
    On a nice summer Friday in 1956, Volvo showed a completely new car – the Amason. Yes, it was called exactly that, with an "s". But hardly had there been even time to pronounce that name until a controversy about the name started. The car, however, was to become the great seller for Volvo for more than ten years time.
    About forty years ago, Volvo achieved a world first when it introduced a steplessly adjustable lumbar support in the front seats of its Amazon car. And Volvo seats have been regarded as probably the best in the business ever since.

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