YouTube video playback will come to all Volvo cars with Google built-in, reflecting a continuation of the partnership between Volvo Cars and Google.
YouTube will be the first video platform to be featured and available for download in Volvo cars on Google Play. This is the beginning of enabling video streaming in cars.
When travelling by electric car, longer journeys might prompt a charging stop – and with video playback available in the car, Volvo drivers can spend their charging break enjoying livestreams, news, shows or their favourite creator’s latest video. It can also make the waiting for takeout or for a friend more enjoyable.
Crucially, Volvo Cars does not compromise on safety and will only allow for videos to be played when the car’s is fully stationary.
“Allowing our customers to watch videos while charging or when waiting to pick up their children from school is part of our promise to make their lives better and more enjoyable,” said Henrik Green, chief product officer at Volvo Cars. “With YouTube and other major streaming services coming soon, our customers can enjoy their charging break instead of seeing it as just a hassle – making electric car ownership that bit easier.”
The partnership between Volvo Car Group and Google started when Volvo Car Group announced it would be first to integrate an infotainment system powered by Android with Google apps and services built in.
In addition to videoplayback, Vovlo Cars and Google are today announcing that customers soon will be able to download navigation apps like Sygic and Flitsmeister, charging apps like Chargepoint and Plugshare, and parking apps like SpotHero and ParkWhiz where available.
The introduction of video playback coincides with the announcement that Volvo cars aims to seamlessly integrate with Google Assistant-enabled devices, which basically turns its cars into smart devices.
This integration with the Google Assistant-enabled devices and the introduction of YouTube allows Volvo cars to act as an extension of drivers’ living environment.
Combined with an audio system that can rival many home set-ups and the inherent restful nature of Volvo interiors – a closed off environment that features noise reduction and comfortable seating – the car can serve as an extra personal space without disturbances. Since Volvo Cars’ offer also includes unlimited data, customers can watch YouTube as long as they want.*
“The car is a great venue for enjoying video and audio, so I would not be surprised if this means that people spend more time in their Volvos, even when they are not going anywhere,” said Henrik Green.
Note to editors:
*The offer may vary from one country to another, or not (yet) be available in all markets. Contact your local market representative for more detail.
Volvo Cars in 2020-2021
For the twelve months between July 2020 and June 2021, Volvo Car Group recorded an operating profit of 22.5 BSEK (14.3 BSEK in 2019). Revenue over the period amounted to 292.1 BSEK (274.1 BSEK in 2019), while global sales reached 773,000 cars.
About Volvo Car Group
Volvo Cars was founded in 1927. Today, it is one of the most well-known and respected car brands in the world with sales to customers in more than 100 countries. Volvo Cars is listed on the Nasdaq Stockholm exchange, where it is traded under the ticker “VOLCAR B”.
Volvo Cars aims to provide customers with the Freedom to Move in a personal, sustainable and safe way. This is reflected in its ambition to become a fully electric car maker by 2030 and in its commitment to an ongoing reduction of its carbon footprint, with the ambition to be a climate-neutral company by 2040.
As of December 2020, Volvo Cars employed approximately 40,000 full-time employees. Volvo Cars' head office, product development, marketing and administration functions are mainly located in Gothenburg, Sweden. Volvo Cars' production plants are located in Gothenburg (Sweden), Ghent (Belgium), South Carolina (US), Chengdu, Daqing and Taizhou (China). The company also has R&D and design centres in Gothenburg, Camarillo (US), Sunnyvale (US) and Shanghai (China).
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