Press Releases

New versions of Volvo XC70, XC90 expand appeal


For immediate release


TORONTO, March 2, 2004 - Two new versions of two of the most popular Volvo models will arrive in Canadian Volvo retailer showrooms this spring with aggressive pricing and expanded appeal.


The enormously popular XC90 sport utility vehicle (SUV) will meet consumer demand for a five-seat version of the vehicle that won the 2003 Automobile Journalist Association of Canada's 'Best New Sport Utility Vehicle' over $35,000. The 2004 XC90 2.5T with five seats is priced at $49,995 and represents a significant value in a premium SUV, says Volvo Cars of Canada Ltd. president Paul Cummings.


"About half of XC90 buyers are couples without children at home, and the five-seat XC90 precisely meets their needs," Cummings said. Since it was introduced in 2003, both the XC90 2.5T and XC90 T6 have come standard with seating for seven passengers; the third row seat is standard.


All versions of the award-winning XC90 continue to have industry-leading safety with features like the Volvo Roll Over Protection System, and turbocharged power as standard equipment.


A new version of the rugged XC70, priced aggressively at $45,995, has also been added to the 2004 line-up. The 2003 version marked the best sales year since the XC70 was introduced in 1997.


Volvo Cars of Canada is part of the Volvo Car Corporation of Göteborg, Sweden. The company provides marketing, sales, parts, service, technology and training support to the 43 Volvo automobile retailers across the country. The 2004 Volvo vehicle line includes the flagship S80 luxury sedan, versatile V70 wagon and rugged XC70, exotic C70 convertible, the sporty S60 sedan, compact S40 and V40, and the award-winning Volvo XC90 sport utility vehicle, described as "the next generation SUV."


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Doug Mepham

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XC70 (2007), XC90 (2002-2014)
Descriptions and facts in this press material relate to Volvo Cars's international car range. Described features might be optional. Vehicle specifications may vary from one country to another and may be altered without prior notification.