Ward's AutoWorld magazine once again acknowledged Volvo Cars for superior interior design. The Volvo C30 earned Ward's Interior Design Award for Best Brand Reflection. Last year, Ward's named the Volvo S80 winner of the Best Interior Design of the Year Award.
Having good environmental properties doesn't mean a car has to be boring. Quite the contrary: with R-Design, the Volvo C30, S40 and V50 DRIVe can be styled just as expressively and exclusively as the other model variants.
With the C30, Volvo made its debut in the segment for two-door premium cars. The sporty design, with two doors, four individual seats, and a glass tailgate, gave a young and dynamic group of customers "a Volvo of their own".
The S40 was the result of a joint-venture between Volvo Cars and Mitsubishi; the two companies built their own series of cars on a common technical platform side by side in the Dutch NedCar plant. With the S40, Volvo offered the same comfort and safety levels in compact size as the drivers of the larger 850 had already enjoyed for some years.